AI Insights · Timothy · December 2021
Top 5 Drawing & Coloring Apps on iOS in the US for Q4 2021
Explore the performance of the top 5 drawing and coloring apps on iOS in the US for Q4 2021, including trends in downloads, revenue, and active users.
In Q4 2021, the top 5 drawing and coloring apps on iOS in the United States showcased varied performance trends across downloads, revenue, and active users. This analysis, based on Sensor Tower data, provides insights into these trends.
Happy Color by Numbers Game from X-Flow saw consistent weekly downloads, peaking at around 131K in the last two weeks of December. Weekly revenue followed an upward trend, starting at approximately $8.5K and reaching around $12.6K by the end of the quarter. The app maintained a robust user base, with active users increasing from 1.1M in early October to 1.3M by the end of December.
Phone Case DIY by Crazy Labs showed a fluctuating download pattern, with notable spikes at the end of November and December, reaching 127K and 141K respectively. Active users also saw significant growth, particularly in the last week of December, where numbers surged to nearly 300K.
DIY Keyboard 3D, another offering from Crazy Labs, exhibited a strong entry into the market post its mid-November release. Weekly downloads peaked at approximately 185K in mid-December, while active users steadily increased from 4K in early November to around 143K by the end of the year.
Paint by Number Coloring Game from Oakever Games experienced steady weekly revenue, averaging between $12K and $21K, with a peak in the last week of December. Downloads fluctuated, peaking at 72K in the final week of September and December. Active users remained stable, ranging from 225K to 285K throughout the quarter.
Lastly, String Pull, also by Crazy Labs, showed a strong initial download performance with a peak of around 198K in mid-October. However, downloads and active users gradually decreased, with weekly active users settling at approximately 118K by the end of December.
For more detailed insights, visit Sensor Tower.